Learn today’s most demanding skills with our advanced & free digital marketing course. The course covers all the important modules, like SEO, SEM, Email Marketing, Content Marketing, and Influencer Marketing, just to name a few. This is an ideal digital marketing course for beginners to get started!
A thriving career for skilled people, digital marketing has become the backbone for the growth of businesses online. Whether you are a student, job seeker, professional, or business owner, this free digital marketing course will help you acquire essential skills.
If you are wondering what is digital marketing and how to learn digital marketing, this comprehensive digital marketing course has everything covered for you.
👉 What is Digital Marketing?
Digital marketing refers to the practice of promoting products or services using digital technologies and channels. It encompasses various online strategies and tactics aimed at reaching and engaging a target audience to drive brand awareness, customer acquisition, and sales.
Digital marketing leverages the internet, mobile devices, social media platforms, search engines, email marketing, content marketing, and other digital channels to deliver marketing messages and interact with potential customers. It often involves a combination of techniques to create a comprehensive online marketing strategy. Some common components of digital marketing include:
- Search Engine Optimization (SEO): Optimizing website content and structure to improve its visibility in search engine results pages, driving organic (non-paid) traffic.
- Search Engine Marketing (SEM): Utilizing paid advertising on search engines, such as Google Ads, to increase website visibility and drive targeted traffic.
- Social Media Marketing: Promoting products or services on social media platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube to engage with potential customers and build brand awareness.
- Content Marketing: Creating and distributing valuable and relevant content, such as blog posts, articles, videos, infographics, or podcasts, to attract and retain a target audience, positioning the brand as a trusted authority.
- Email Marketing: Sending targeted messages or newsletters to a subscriber list to nurture customer relationships, promote products, or provide valuable information.
- Influencer Marketing: Collaborating with influential individuals or personalities in specific industries or social media platforms to promote products or services to their followers.
- Affiliate Marketing: Partnering with affiliates who promote products or services in exchange for a commission on sales generated through their referrals.
- Display Advertising: Placing graphical or multimedia ads on websites, apps, or social media platforms to increase brand visibility and drive traffic.
- Mobile Marketing: Optimizing marketing efforts for mobile devices, such as mobile-friendly websites, mobile apps, or location-based targeting.
- Analytics and Data-driven Marketing: Utilizing tools and technologies to track, analyze, and measure the effectiveness of digital marketing campaigns, allowing for data-driven decision-making and optimization.
Our Digital marketing course offers businesses the ability to target specific audiences, track campaign performance in real-time, and adjust strategies accordingly. It has become a crucial aspect of modern marketing due to the increasing reliance on digital platforms and the prevalence of online consumer behavior.
👉 How to Learn Digital Marketing Free?
Learning digital marketing for free is definitely possible, as there are numerous online resources available. Here’s a step-by-step guide on how to get started:
- Set clear goals: Determine why you want to learn from this digital marketing course and what specific skills or areas you want to focus on. This will help you structure your learning path accordingly.
- Online courses and tutorials: Explore reputable online learning platforms that offer free digital marketing courses. Some popular platforms include Coursera, Udemy, Google Digital Garage, HubSpot Academy, and Skillshare. These platforms offer a wide range of courses covering various aspects of digital marketing, such as SEO, social media marketing, content marketing, and more.
- Blogs and websites: Follow industry-leading blogs and websites that provide valuable insights and updates on digital marketing trends. Some notable examples include Moz, Neil Patel, Social Media Examiner, and Content Marketing Institute. These resources often offer free guides, tutorials, and case studies.
- YouTube tutorials and channels: YouTube is a treasure trove of digital marketing tutorials and educational content. Search for reputable channels such as Google Ads, Google Analytics, SEMrush, Hootsuite, and Ahrefs, which offer comprehensive video tutorials on different aspects of digital marketing.
- Social media communities: Engage with digital marketing communities on platforms like Reddit, LinkedIn groups, and Facebook groups. These communities are often filled with professionals willing to share their knowledge and experiences, as well as provide advice and answer questions.
- Google Digital Marketing Certifications: Google offers free online courses and certifications through its Digital Garage platform. These certifications cover various topics like Google Ads, Analytics, and more. Completing these certifications can enhance your credibility and showcase your proficiency in specific areas.
- Practice and hands-on experience: Apply what you learn by practicing digital marketing techniques. Set up your own website or blog, experiment with social media campaigns, optimize content for SEO, and run small ad campaigns on platforms like Google Ads or Facebook Ads. Hands-on experience is crucial for gaining practical knowledge and understanding how different strategies work.
- Stay updated: Digital marketing is an ever-evolving field, so it’s important to stay up-to-date with the latest trends, algorithms, and best practices. Follow industry news, subscribe to newsletters, and participate in webinars or virtual conferences to stay informed about the latest developments.
Remember, while free resources are valuable, investing in a paid course or mentorship program can offer more comprehensive and structured learning experiences. Additionally, gaining practical experience through internships, freelancing, or personal projects can significantly enhance your skills and provide real-world application.
👉 What’s Covered in this Free Digital Marketing Course?
✔️ Digital marketing introduction for beginners
✔️ Its benefits
✔️ Search Engine Optimization
✔️ Search Engine Marketing
✔️ Email Marketing
✔️ Social Media Marketing
✔️ Affiliate Marketing
✔️ Content Marketing
✔️ Influencer Marketing
✔️ Dropshipping
✔️ Google Search Console
✔️ Google Ads
✔️ Local SEO
✔️ Growth Hacking
✔️ WordPress blogging
✔️ Career opportunities in digital marketing in India
✔️ App Store Optimization
✔️ Google Adsense
These are some highlights of this digital marketing course for beginners. As you watch the complete video, you will find much more topics covered for you to easily learn digital marketing skills.
Timestamps :
What is Digital Marketing – 00:00:00
Benefits of Digital Marketing – 00:13:03
What is Seo – 00:19:45
What is SEM – 00:28:56
What is e-mail Marketing – 00:38:49
What is Social Media Optimization – 00:48:13
What is Social Media Marketing – 00:56:07
What is Affiliate Marketing – 01:04:03
What is Content Marketing – 01:13:02
What is influencer Marketing – 01:21:33
What is Dropshipping – 01:32:50
What is Copywriting – 01:45:36
Difference between Copywriting & Content Writing – 01:51:16
Difference between Blog & Website – 01:55:38
Myths in Digital Marketing – 02:03:32
What is Omni Channel Digital Marketing – 02:12:46
What is Online Reputation Management – 02:20:16
What is Podcast & Podcasting – 02:29:39
Digital Marketing for Small Businesses – 02:41:48
How to Learn Digital Marketing – 02:50:55
Please do watch the complete video for in-depth information.
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WsCube Tech is a leading Web, Mobile App & Digital Marketing company, and institute in India.
We help businesses of all sizes to build their online presence, grow their business, and reach new heights.
👉For Digital Marketing services (Brand Building, SEO, SMO, PPC, SEM, Content Writing), Web Development and App Development solutions, visit our website: https://www.wscubetech.com/
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